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How Small Businesses can help their employees right now.

by Mary Janson | Apr 15, 2020 | Digital Marketing, Social Media in General

With all the uncertainty in today’s “new normal”, and I pray that is temporary, I ran across this blog article and found it very informative. #StaySafe! Read article here:How Small Businesses can help their employees through...

Confused on what is the best image sizes to use on your website?

by Mary Janson | Mar 4, 2020 | Digital Marketing, Search Engine Optimization, WordPress

If you use the DIVI Theme (by Elegant Themes) for your WordPress website, then this is a great article for you.  This article explains in detail the perfect images sizes to format for the specific DIVI image modules.  Kudos to divi.space for the information! How to...

How writing your content will affect your SEO rankings

by Mary Janson | Feb 15, 2019 | Digital Marketing, Google Analytics, Search Engine Optimization, Social Media in General

Ever wonder how Google, Bing, etc figures out who gets listed in search results?  Most people don’t realize that the algorithms that the Search Engines use are more and more reliant on “readability”, not keywords.  And as “voice search”...

7 Tips to help your Social Media Strategy

by Mary Janson | Jan 17, 2019 | Digital Marketing, Social Media in General

This is a wonderful article – their seven tips are outstanding for anyone looking to keep their online persona up to date and relevant. There are multiple examples of social media tools you can use to speed up your content creation and keeping track of your...

Facebook Marketing – It’s not Rocket Science, nor is it accidental!

by Mary Janson | Dec 24, 2018 | Digital Marketing, Facebook, Social Media in General

Interesting article on the use of Facebook for marketing. While this article is directed towards the Travel Industry, it does offer good insights. What jumped out at me is the high percentage of businesses that DON’T have a formal marketing plan (almost 50%)....

Chrome Extensions – Try these!

by Mary Janson | Nov 30, 2018 | Digital Marketing, Social Media in General

Do you use Chrome as your browser?  And do you utilize the Extensions feature?  I have at last count 7 Chrome Extensions.  They range from one that tells me what colors are on a web page to coupons to travel sites.  They do make life easier at times!  Here is a good...
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