The Case for Email Marketing

Are you managing email marketing for your company? Being able to measure results from your emails can be tricky. This is a great article that shows what CMO’s are looking for in their minds of a successful email program. Credit to Marketo for this article....

Keywords and SEO – Who Knew?

I found this article to be very compelling. Things we have always assumed about Google and how to be ranked definitely don’t apply anymore! Especially noteworthy is the use of keywords in your content. Google’s algorithms are constantly changing, and as...